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Löwengrip Care & Color (English)

A hotel lobby, two entrepreneurs and one mutual goal: the story of Löwengrip Care & Color begins in 2012 at Hotel Diplomat, Stockholm.

Both Pingis Hadenius and Isabella Löwengrip had previous experience of running a business. And now both had identified a gap in the market: what they were missing was a beauty and skin care range that was gentle yet effective, that was developed and produced in Sweden, and that not only looked good but also had a great scent and provided amazing results.

Read more about the founders

Löwengrip Care & Color´s team

Isabella Löwengrip

CREATIVE DIRECTOR AND FOUNDER
simon(at)economista.se

Isabella's best beauty tips:
– Rehydration, rehydration, rehydration. I make sure to rehydrate not only my skin, but also my hair every morning. Hydration Heaven – Hair Oil can save any bad hair day.

Pingis Hadenius

CEO AND FOUNDER
pingis(at)economista.se

Pingis' best beauty tips:
– I use Clean & Calm, Moisture On The Go, The Serum, The Cream and Eyelighter every morning and evening. I also work out six times a week and my diet contains to 70 % of vegetables – it all starts from within.

Jeanette Van Reis

COMMERCIAL DIRECTOR &
SENIOR ADVISOR
Jeanette(at)economista.se

Jeanette's best beauty tips:
– Drink plenty of water and use a serum underneath your day cream. Since I'm over 60 and the skin gets drier, it's important to use a moisturizer a couple of times a week. Layering is my best friend.

Mikael Snabb

CFO
Mikael(at)economista.se

Mikaels best beauty tips:
- A sloppy handshake gives a really bad impression. A sloppy handshake with a dry and soar hand is even worse. This is why I always carry my precious GET A GRIP HAND BALM with me wherever I go!

Lina Thunberg

E-COMMERCE MANAGER
Lina(at)economista.se

Lina's best beauty tips:
– My best advice is to sleep with a hair mask. My favorite is The Cure – Hair Mask – it makes you feel like you've just gotten your hair done!

Hannah Molin

BRAND MANAGER
Hannah(at)economista.se

Hannah's best beauty tips:
– Good To Go Light – Dry Shampoo is a real life saver when I'm short of time, but also my favorite to get durable curls. I love it when products can be used in several ways.

Emilia Bentzer

OFFICE COORDINATOR
Emilia(at)economista.se

Emilias bästa skönhetstips:
- My hair is curly, blonde and has always been frizzy. A good anti-frizz cream is, therefore, a must for me! Smooth My Hair is a perfect multi-product.

Amelie
Karlsson

BUSINESS CONTROLLER
Amelie(at)economista.se

Amelie's best beauty tips:
– I always use Good To Go – Dry Shampoo right after I've washed and blow-dried my hair. This way, I get more volume – but it also prolongs the sensation of freshly-washed hair several days!

Ida Virdebrant

PRODUCTION COORDINATOR
Ida(at)economista.se

Idas best beauty tips:
– Moisture does it for my skin, so 1–2 times a week I use Sleeping Sensation – Hydrating Mask. That, together with lots of laugther, is my best beauty advice.

Victoria Bentzer

MARKETING MANAGER
Victoria(at)economista.se

Victoria's best beauty tips:
– I have thick hair that takes a lot of time to dry. In addition, it often loses its volume and luster. The Cure – Quick Dry Volumizing Lotion makes it more playful as well as gives it more structure.

Denise Reyes

ONLINE COORDINATOR
Denise(at)economista.se

Denise best beauty tips:
- I love haircare. Twice a week I use a moisturizing nutritious hair mask. A must-have after shower is a heat-protective hair lotion, because it close frizzy ends and protects the hair while hair drying it.

Maria Eriksson

TRADE MARKETING COORDINATOR
Maria(at)economista.se

Marias best beauty tips:
- Don't be careless with facial cleaning, be sure to always wash off make-up and other impurities every evening. But also in the morning, you can see on my skin when i've been careless with this.

Kajsa Fritzne

SEEDING COORDINATOR
Kajsa(at)economista.se

Kajsa's best beauty tips:
– My best beauty tips is to always look on the bright side of life: be happy and always remember to smile. It might sound a bit cheesy, but a smile really radiates happiness and true beauty!

Dinah Paulsén

SKIN THERAPIST
Dinah(at)economista.se

Dinah's best beauty tips:
– After applying eyecream, I usually take out two small plastic bags with flour in that I always keep in the freezer, and put a bag on each eye for 5–10 minutes. It is perfect since the flour doesn't get frozen, but just the right temperature!

Maja Jansson

PROJECT ASSISTANT
Maja(at)economista.se

Maja's best beauty tips:
My best beauty tips are to take care of yourself and make some extra time for yourself. Beauty comes from a wellbeing body so make sure to wind down with a face mask, hair mask, lots of candles and a good book or podcast at least one time a week!

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